How are we different?
Our foundation is built on the principles of exceptional coaching, personalized programming, and client performance.
Coaching is a discipline and the moniker is earned. The Starting Strength Coach credential is one of the most difficult to earn in the industry and our coaches are exceptional at teaching the basic barbell lifts.
Each person is on a slightly different path and an effective program will take that into account. We offer intelligent, individualized programs to yield the greatest results.
We are invested in our clients’ continued success. We work toward constant, measurable improvement of our clients using objective criteria.
Simple, Not Easy.
The Starting Strength method of barbell training is a simple and straightforward program that can be adapted for any skill level. But simple doesn’t mean “easy”.
4 major barbell lifts are utilized as the the foundation of the program. We define strength as the ability to produce force against an external resistance and we’ve selected these exercises based on our criteria for making people stronger.
- Use the most muscle mass.
- Use the greatest, effective range of motion.
- Move the most weight.
There are no better exercises that meet this criteria than the squat, deadlift, overhead press and bench press. And since you don’t have an infinite amount of time in the gym, they allow us to be efficient in our training.
Training, Not Exercise.
Training consists of strategically planned exercises and loading over a period of time to achieve a specific goal. But exercise by itself, in the absence of a plan and specific goal, is not training.
You will have a plan. You will have a goal. You will train.
After building a solid base of strength, we will begin to program in conditioning if weight loss or maintenance is a goal for the client. Conditioning can be potent, and needs to be woven into the program intelligently when the time is right.